Social Media Advertising News

Pinterest is one of the social media channels out there that doesn’t get as much attention as Facebook, Instagram or even Snapchat these days. However, it remains a powerful tool for getting your content discovered and connecting with your target audiences. This is even truer if you’re planning and promoting an event and looking to […]

Featured: Advertising Marketing

How to Use Pinterest to Promote Your Event

Pinterest is one of the social media channels out there that doesn’t get as much attention as Facebook, Instagram or even Snapchat these days. However, it remains a powerful tool for getting your content discovered and connecting with your target audiences. This is even truer if you’re planning and promoting an event and looking to 1) Provide a supportive experience for attendees who have already signed up and 2) If you’re looking to encourage prospective attendees to commit.

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Akvile DeFazio
Akvile DeFazio
June 19th, 2018

Featured: Events

[Event] Akvile DeFazio to Speak On Facebook Advertising at Paid Traffic Conference 2018

AKvertise President and Social Media Advertising Specialist Akvile DeFazio will be speaking at the virtual Paid Traffic Conference, taking place online from Wednesday June 13 – Saturday June 16, 2018. In her session, she’ll give a 30,000 foot view of Facebook Ads, how they work and what common mistakes to avoid.

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Akvile DeFazio
Akvile DeFazio
June 6th, 2018

Featured: Advertising

For the #1 Dad: Facebook Advertising Targeted Audiences for Father’s Day

Father’s Day is the annual celebration of the paternal influences in our life. Whether it’s your actual father, stepparent, uncle, grandfather or mentor, father figures have spent their lives ensuring that we feel safe, supported and successful. On the third Sunday of June each year, we dedicate the day to making them feel appreciated in return.

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Akvile DeFazio
Akvile DeFazio
June 6th, 2018

Featured: Interviews

AKvertise Featured in Bing Ads Success Stories

We are honored and thrilled to share that AKvertise has been highlighted by Bing Ads as one of their Success Stories. Bing Ads has been a powerful tool in our kit, and we’ve used it to help clients increase return on investment and reach their target audiences. There’s nothing we care more about than providing excellent service to our clients, and Bing has been a large part of our success.

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Akvile DeFazio
Akvile DeFazio
May 24th, 2018

Featured: Advertising

Memorial Day 2018 Guide to Organic and Paid Advertising Content

For most of us, Memorial Day is a time to reflect on those we know who have served, to be with family, maybe go on a vacation or trip somewhere to celebrate. For social media marketers, it’s a great time to think about how you can offer related content or campaigns that your customers will respond to and will humanize your brand.

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Akvile DeFazio
Akvile DeFazio
May 23rd, 2018

Featured: Advertising

What Is the Facebook Pixel? (And Why You Need It)

Whether you’re in the social media industry or not, if you’re running Facebook Ads for your business, you need to become very well acquainted with the Facebook pixel.

No, it’s not a fancy graphic design term for social images, and nope, it’s not a merger between Facebook and Pixar.

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Akvile DeFazio
Akvile DeFazio
May 17th, 2018

Featured: Events

Learn How to Set Your Metrics In Motion with Facebook Video Ads at SLC|SEM

Facebook video ads are still a heavily underutilized creative format for B2C and even more so, for B2B brands. Videos are not only effective in capturing the attention of potential customers, they more often than not, convert at higher rates over their static image counterparts.

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Akvile DeFazio
Akvile DeFazio
April 9th, 2018

Featured: Events

Advanced Search Summit Napa: Conference Recap 2018

We had an absolute pleasure sponsoring and attending Advanced Search Summit in Napa this March and are already looking forward to returning next year! The 1.5 day conference was very well organized, had an excellent speaker roster, interesting and actionable sessions that focused on Search Engine Optimization (SEO), content marketing, analytics, and paid advertising on search engines and social media channels.

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Akvile DeFazio
Akvile DeFazio
April 3rd, 2018

Featured: Events

A Perfect Pairing in Napa: Advanced Search Summit

Advanced Search Summit is taking place March 22-23, 2018 in Napa Valley, California. Join the AKvertise team as we sponsor and attend the conference to enjoy two days of advanced level SEO, PPC, paid social, and content marketing education, invaluable networking, and delectable wine tasting. Quite the perfect pairing, wouldn’t you agree?

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Akvile DeFazio
Akvile DeFazio
March 12th, 2018

Featured: Interviews Podcast

A Day In The Life Podcast: Changing Paths for Growth with Akvile DeFazio

Want a glimpse into who we are as a company? It all starts with our President, Akvile DeFazio.

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Akvile DeFazio
Akvile DeFazio
March 1st, 2018