Are you looking to take your business to the next level using video ads? Go beyond the usual channels. We are thrilled to announce that we are partnering with Lemonlight, a Los Angeles based video production company that specializes in creating affordable, high-quality video for businesses like yours. While Facebook Ads, Instagram Ads, and YouTube […]
Are you looking to take your business to the next level using video ads? Go beyond the usual channels.
We are thrilled to announce that we are partnering with Lemonlight, a Los Angeles based video production company that specializes in creating affordable, high-quality video for businesses like yours. While Facebook Ads, Instagram Ads, and YouTube are effective and typically, most of media spend is allocated to them, we are going to focus on channels that have endless opportunities for success and are still heavily underutilized, such as LinkedIn, Pinterest, Reddit, and others. When it comes to video advertising, these could be your next big social media money-makers.
Facebook video ads are still a heavily underutilized creative format for B2C and even more so, for B2B brands. Videos are not only effective in capturing the attention of potential customers, they more often than not, convert at higher rates over their static image counterparts.
We had a great time speaking with JD Prater, Head of Customer Acquisition and Growth Marketing at AdStage on the latest episode of The PPC Show podcast. Thank you for having our President, Akvile DeFazio on as a guest. If you are interested in learning about what makes a great Facebook and Instagram video ad, listen to the episode below or read the transcript on the AdStage blog.
Want to learn how to easily create and utilize video for success using Facebook Ads? Save the date and tune in to the Digital Olympus online marketing conference, November 28 as our President and Social Media Advertising Specialist, Akvile DeFazio shares tips, tools, and tactics, alongside a variety of other talented marketers, who will present on a range of digital marketing topics.
Often times when speaking with small to medium size business owners and video comes up as a form of marketing, it’s responded to with reservation. “We don’t have the staff”. “We don’t have the budget”. “We don’t have the equipment.” Sound familiar? While at first thought, the hesitation to explore this medium is understandable, there are are number of strategies, resources, and tools that can help drive awareness, engagement, and sales using video for your business at a minimal cost, or even free. You read that right. FREE.